How Much Does It Cost to Exhibit at a Trade Show?

How Much Does It Cost to Exhibit at a Trade Show? Breaking Down the Real Price of Trade Show Displays

Thinking about stepping into the exciting world of trade show displays? You are not alone. A smart booth presentation can open doors to new customers, partnerships, and opportunities. But one of the biggest questions business owners and marketing managers ask is: how much does it really cost to exhibit at a trade show exhibition?

Let’s dive into the real-world costs of putting your brand on the trade show displays map and how to get the most value from your investment.

The Booth Space

It all starts with the booth. Renting space at an exhibition trade show varies depending on the size of the event and location. For a small 10×10 trade show display, expect to pay anywhere from $1,000 to $5,000 just for the floor space. Larger 20ft trade show booths or 20×20 trade show displays can cost upwards of $10,000 or more. Premium spots (like corner spaces or high-traffic areas) come at a higher price.

Trade Show Display Exhibits

Once you have your space, you need to fill it. This is where trade show display exhibits come in. Whether you choose sleek roll up banner stands, creative backlit trade show displays, or custom booth exhibition design, your display needs to reflect your brand and draw a crowd.

Here are a few price points to consider:

• Retractable banner stands: $150 to $400 each
• Tablecloths with logo: $100 to $300
• LED light boxes for trade shows: $500 to $2,000
• 10ft trade show exhibits: $2,000 to $6,000 depending on the level of customization.
• 20 x 20 island trade show booths: $10,000 and up for custom exhibit display design

At Capital Exhibits, we specialize in high-quality, budget-friendly custom show displays that help you look your best without breaking the bank.

Shipping, Setup, and Extras

Shipping your trade show booths and gear is another cost to plan for. Exhibit travel cases, trade show shipping cases, and drayage fees can add hundreds or thousands of dollars, depending on weight and distance. Do not forget to budget for installation and labor if you are using a complex booth exhibition design.

Extras like Trade Show Hanging Banners, table drapes, stands for advertising, and banner portable options can elevate your presence but they do add to the bottom line.

Marketing Materials and Giveaways

Do not forget to factor in your printed materials, swag, and promotional items. These pieces help support your booth presentation and keep your brand in people’s minds long after the show ends.

What’s the Real ROI?

So, is it worth it? Absolutely, if done right. With the right banner design, stands for events, and popular banners, your brand can stand out in even the most crowded trade fair booths. When paired with strong branding, good follow-up, and strategic placement, trade show displays deliver measurable value in visibility and customer engagement.

Let Capital Exhibits help you build the best version of your brand through smart, effective show and display solutions. From banner stand suppliers to LED Lightbox Trade Show Displays, we have what you need to shine at your next event.

Ready to make your next trade show exhibition unforgettable? Let us build something amazing.